LVMH

2023

OPENLANDS

Brief

The Open Innovation department of LVMH asked us to create a platform to illustrate the Maisons needs, know more about Open Innovation initiatives and imagine the future of LVMH group.

Role

Conception // UX-UI design // 3D design // Social contents // Development // Maintenance

Collab

UI design & 3D design in collaboration with Paul-Antoine Soulhiard. Sound design by Sonore Studio.

VIEW WEBSITE

view website

The Open innovation team works daily on identifying the needs of the Maisons and to give them some solutions. In this immersive experience, we decided to illustrate this in 6 lands. Moving from one world to another, the user will navigate through the future innovation territories.

Artistic Direction

The Phygital Era

The "phygital era" combines physical and digital realms, featuring VR, AR, immersive experiences, Web 3.0, NFTs, avatars, and phygital shopping. We were inspired by cyberpunk aesthetic to highlight tech innovation while keeping a hint of wonder.

ARTISTIC DIRECTION

A sustainable adventure

This land is a journey towards responsible choices and environmental harmony. The circular tree is inviting us to discover the innovation in biodiversity and all linked themes.

Artistic Direction

The “me” supremacy

This individual kingdom centers on personalized experiences, diversity, and deep customer knowledge. It's all about putting the individual customer first. We were inspired by ancient Rome, placing a statue of the customer in the center of a gallery.

Artistic Direction

An employee odyssey

This land is about a journey in the modern workplace, valuing flexibility, employee experience, growth, and empowerment. This is a talent crossroad, represented by a station, a meeting place where all paths are possible.

Artistic Direction

operations factory

This land showcases the needs to maximizes efficiency in logistics, data tracking, anti-counterfeiting, and transportation. We litteraly created a miniature factory where we follow the whole logistic process.

Artistic Direction

Conversation space

This land is about engaging authentically and sustainably with the audience. We made a library filled of LVMH History and knowledge that they will share with their communities through social media or speaking events.

recognition

CROCS

/ NFTS DROP

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